What Employees Really Do Online

This is an article written by Ben Worthen, Wall Street Journal, Business Technology section.
Businesses are increasingly turning to the Internet to run software. Workers are increasingly using the Internet to do, well, whatever they want.

Workers will watch the Oceanic Six try to make it make to the island at the office

Those are the two [...]

Admit One

Standing out in the crowd is key to building your brand, but knowing when to say no to growth is equally important.
Much has been written about the importance of brands, especially in this crowded, competitive world, If you’re not a brand, you’re a commodity: There are computers, and then there are Apple computers. Two types [...]

Nothing Happens Until A Sale Is Made!

Re-printed with permission of Kay Remar, a business consultant in the Athens office of the Georgia SBDC Network.
Entrepreneurs and small business owners often seek help with start-up issues, writing a business plan, marketing or cash flow management, but rarely do they ask for help with sales or selling skills. Many clients tell me they are [...]

Strategic Planning Vital for Small Businesses

The importance of ongoing planning for an existing business cannot be underestimated in these turbulent economic times. As the late great Yogi Bera said: “If you don’t know where you are going, you will wind up somewhere else.” This is especially true for most business owners. That somewhere else may be out of business.
Strategic Planning [...]

Work On Your Business, Not Just In It

There are many roles in a small business, in the beginning, owners are often the best person in the company at pitching or delivering the product or service. And because they have the most at stake, they often wear a wide variety of hats, including sales, accounting, marketing, and much more.
Of all the roles an [...]